“I guess there’s an easy analogy:
Your blog could be like a newspaper (written by a staff)
or it could be like a book (written by an author)

9 times out of 10, newspapers outsell books. No surprise. But they’re different. And we need both.

Who cares that you’re not writing a mass market newspaper? The point is not to show up on a list, the point is to start a conversation that spreads, to share ideas and to chronicle your thinking. That’s the work of an author, and I think rather than kissing author blogs goodbye, someone should just start a new list”.

- Seth Godin